Why Crypto Projects Should Treat PR as Infrastructure, Not a Campaign
PR compounds like SEO and depreciates like ads. Learn why crypto projects should treat PR as infrastructure, not a campaign, with compounding data from earned media placements.
Category: More News - page 6
Conference PR for Crypto Projects: How to Maximise Visibility Before, During, and After an Event
A three-phase PR framework for crypto conferences. Covers pre-event journalist outreach, on-site media ops, and post-event follow-up to turn 48 hours into three months of coverage.
Outset Media Index Sets a New Standard for Media Outlet Analysis
Outset Media Index (OMI) introduces a new standard for media outlet analysis by transforming fragmented data into a unified, decision-ready framework for PR and media teams.
The Graph (GRT) And Akash (AKT): With AI And Decentralized Infra Back In Headlines, Do GRT And AKT Power A New “Web3 Backend” Trade Or Get Rotated Out?
A technical deep dive into The Graph (GRT) and Akash Network (AKT) price scenarios. Exploring Horizon x402 AI queries, Blackwell GPUs, and 200-day SMA tests.
NEAR Protocol (NEAR) And Sonic (S): After Fresh DeFi Incentives And TVL Growth, Do NEAR And FTM Start A New High‑Performance L1 Leg Or Just Pop And Drop?
A technical deep dive into NEAR Protocol and Sonic (S) as DeFi incentives and TVL grow in 2026. Explore price scenarios, AI narratives, and USSD stablecoin news.
PR for a Mainnet Launch: How to Turn a Technical Milestone Into Market-Moving Coverage
A three-phase PR playbook for mainnet launches. Covers pre-launch teaser cadence, embargo strategy, and post-launch narrative continuation to turn a technical milestone into compounding media coverage.
Media Planning Is Broken: Fragmented Data and Inconsistent Decisions
Media planning is often inefficient due to fragmented data and inconsistent evaluation methods. Learn why PR teams struggle to choose the right outlets and how a structured, data-driven approach improves decision-making.
Bybit CEO Ben Zhou on Trust, AI, and the New Financial Platform at Paris Blockchain Week 2026
Bybit CEO Ben Zhou on Trust, AI, and the New Financial Platform at Paris Blockchain Week 2026
Kaspa (KAS) And Toncoin (TON): With High‑Throughput Chains Back In The Spotlight, Do KAS And TON Lead The Next Payments‑Layer Rally Or Fade Again?
A technical deep dive into Kaspa (KAS) and Toncoin (TON) as they battle for dominance in the 2026 payments narrative. Explore price scenarios, hard fork news, and technical outlooks.
Thorchain (RUNE) And Jupiter (JUP): With Cross‑Chain And Solana DEX Volumes Rising, Do RUNE And JUP Drive A New DEX Rotation Or Hit Liquidity Ceilings?
A technical deep dive into THORChain (RUNE) and Jupiter (JUP) as cross-chain and Solana DEX volumes surge. Explore price scenarios, Zcash integration news, and technical outlooks
