Paid Media Builds Crypto’s Hype Cycles. Earned Media Decides What Survives
Earned media strengthens credibility in a skeptical crypto market, while paid promotion offers only short-term visibility. Here’s why Web3 brands should rethink PR.
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Stories by Subarna Biswas
Subarna is a graduate of Mechanical Engineering. She loves cats, art, and crypto - in that order. She is a passionate writer and a voracious reader.
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